Here is my promo tweet for the day. The rest of the pictures in this article are ugly, so I'm just sticking this in for effect. (wink) Now on to business...
Why Should You Pin a Promo Tweet Daily?
Let's say I retweet you. I might, I retweet a lot of authors, particularly in the Urban Fantasy and similar genres, because my readers like that. Anyway, curious person that you are, you go to my Twitter profile to check me out. The very first thing you see is my pinned promo tweet. There is it, in full color, pinned right to the top of my Twitter profile page. You don't have to scroll through pages and pages of retweets. You can easily thank me for retweeting you by retweeting me back. I love that by-the-way.
Now let's say you retweet me. I, reciprocal retweeter that I am, go to your Twitter profile page. I scroll through pages and pages of retweets and can't find your promo tweet. I leave dissatisfied and you just lost a retweet. Missed business opportunity...
Don't do that! Pin a new promo tweet daily to your Twitter profile! Why daily? Because once I retweet it, I can't retweet it again, unless I unretweet it first.
How to Pin Your Tweet
1) Tweet it. Clearly it has to exist before it can be pinned.
2) Find it. Look in your Tweet feed.
3) Click on the "..." link or the "More" link (depending on if you opened the tweet or not.
4) Select "Pin to your profile page."
The only bad news about this is that you can't do it from many phones. I hear that you can do it on I-phones, but I'm not too technical, so I can't guarantee anything. Check it out.
This will make it so much easier for authors who want to reciprocate and for your fans to retweet you. Including me!
If you found this article helpful, feel free to go to my profile and retweet my current promo. It will be easy to find, I promise you that. (Smile)